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Be green and pee in the shower

Written by Ruth Carruthers at 18:06 on August 7, 2009 Comments (5)

Be green and pee in the shower
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Brazilian advert tells us how to save water and the rainforest.

A new TV advert in Brazil is encouraging people to conserve water by peeing in the shower.  The ad by Brazilian environmental group SOS Mata Atlantica has everyone from Gandhi to King Kong urinating in the shower, in a bid to help conserve 12 litres of drinkable water a day (4380 litres a year) by refraining from toilet use, which in turn will supposedly help save the Atlantic Rainforest.

The advert may be in Portuguese, but the message is universally applicable – we all need to save more water!  So while some might think it’s disgusting or kind of pointless, other people, like me, will think this advert is a stroke of genius!

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Creative Commons LicenseBe green and pee in the shower (text) by Ruth Carruthers is licensed under a Creative Commons Attribution-Noncommercial 2.0 UK License.

Comments (5)

  • hahaha! being gross has never been so worthy!

    shelley - August 8, 2009, 2:21 / Report abuse
  • thats mad. i dont reckon theyd be allowed to show it over here in australia

    josh - August 9, 2009, 8:54 / Report abuse
  • I do it already purely for reasons of laziness but now my conscience is completely clean...unlike my shower.

    Duncan - August 10, 2009, 9:25 / Report abuse
  • I reckon they would show it in Australia before they show it in the UK!...

    katie - August 10, 2009, 11:23 / Report abuse
  • It might not be how you were raised but your mother admits defeat!!!x

    Lorraine MacSween - May 10, 2010, 8:46 / Report abuse

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