I-Cycle short film series
Film producer Daniel Leeb and Puma have teamed up to deliver a rather charming series of short films to remind us all why bikes are just ace!
Entitled I-Cycle, each of the short films tracks an individual who has devoted a significant portion of their life to bike culture. Through conversation, the films comfortably express the importance that bikes have and the impact that they have on the world.
To name but just a handful of the folk featured in the film; Brendt Barbur (founder of the Bicycle Film Festival), Matthew McGuiness (founder of Re:Bicycle), Antonio Bertone (CMO at Puma) and Matthew Modine (actor and founder of Bicycle-for-a-day)
Check out some of the films in HD:
A Bicycle is Born: Matthew McGuiness
First Generation: Antonio Bertone
The Perfect Circle: Matthew Modine
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I-Cycle short film series (text) by Rob Longworth is licensed under a Creative Commons Attribution-Noncommercial 2.0 UK License.
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