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Jones Snowboards

Jeremy Jones starts his own freeride snowboard company.

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Posted 13:12 GMT on October 7, 2009 Comments (1)
Jones Snowboards

Since departing with long term sponsor Rossignol, freeeriding legend Jeremy Jones has branched out on his own with Jones Snowboards.

The company will play to snowboarder's strengths and focus on making freeride boards (no reverse camber jib sticks here!).

Says Jones: “I have started Jones Snowboards to develop the highest performance all-mountain snowboards on the market. Every snowboard we produce will be born of my passion and our designs will mirror the performance demands of my riding matched with the environmental demands of my conscience.”

The funny thing is that the actual boards will be manufactured by Swiss brand Nidecker. Will this just mean different graphics then?

But regardless of this, make sure you check out Jeremy Jones' website for some amazing photos of the kind of mountains he like to ride.

Like this one in Alaska he calls 'The Brothel'...

jones_ak1

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Comments (1)

  • There are quite a few snowboard manufacturers that make boards for a huge range of brands - Nidecker make Chanel boards too, but I can't imagine Jonesy will be getting the same sidecut or torsional flex as your average haute couture customer!
    Lib Tech make their own, plus Gnu and Roxy boards, while the Elan factory in Austria make Arbor, Rome, Capita, Nitro, Technine, Academy, Allian... although there is still secrecy about technical details between brands.
    By saying they'll just have 'different graphics' is pretty naive... I'm sure there'll be a split board, fish, and large nosed board in there, as well as using the most sustainable raw materials possible. Good on him - I'm sure his boards will be an inspiration to all those other boring brands and completely unique!

    WinterWonderman - October 7, 2009, 22:17 / Report abuse

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