Patagonia x McFetridge tee
Special collaboration to promote sustainable energy projects in Japan.
Written by Ed Andrews
Posted 12:04 GMT on July 8, 2011
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Patagonia have teamed up with Geoff McFetridge to create a special eco-charity t-shirt, Live Simply.
The slim-fit, 100% organic cotton tee comes in a gravel heather colourway and features McFetridge's iconic handy work directed at the humble socket and light bulb.
For every t-shirt sold, Patagonia will donate the full $30USD price tag to fund the Tsunagari Nukumori Project, an initiative to install alternative energy power plants in the earthquake-affected areas in Japan.
Thus hoping to avoid a repeat of the Fukushima Daiichi nuclear disaster that afflicted the in March 2011.
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Patagonia x McFetridge tee (text) by Ed Andrews is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
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