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Subscribe and win the story of Patagonia

Written by Andrea Kurland at 17:46 on August 6th, 2008
Subscribe and win the story of Patagonia

As a company founded on green ethics, Patagonia has been leading the way in corporate responsibility since its birth in 1972.

It's little wonder, then, that the story of founder Yvon Chouinard is laden with values that should, in a perfect world, be compulsory reading for every business head.

image of cover of Patagonia book

Let My People Go Surfing captures that tale in Chouinard's own words. Laden with inspirational philosophies and relentless truths, the book is a motivational handbook for anyone seeking a practical outlet for their social conscious. Whether you're a would-be entrepreneur, a bona fide big cheese, or a kid with a lemonade stand wittled from reclaimed wood, Chouinard's story is confirmation that success need not come with an environmental pricetag.

We have 10 copies of the book to give away for new subscribers. So get over to the shiny new HUCK shop now for your chance to win.

Read more blog posts by Andrea Kurland »

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